Muzza is a pizzeria chain in Mozambique with the ambition to start a proudly national pizza movement. In a country where the very few pizza options available lack innovation and charisma, Muzza aims to be the game changer. The first true Moçambiquian pizzeria. A relaxed and fun place that merges music and pizza to create true memorable moments with family and friends.
The concept was the result of local co-creation sessions with the client, partners and target audience. The visual identity was later designed with the main focus on conveying the music and rhythm theme in the flashiest way possible. While maintaining a minimal graphic system to ensure easy implementation.
CLIENT: MUZZA | PROJECT: VISUAL IDENTITY DESIGN | AGENCY: TORKE CC
VISUAL IDENTITY DESIGN: DANIEL MACHADO
BRAND STRATEGY: RODRIGO RODRIGUES & SOFIA PONTIFEX
VISUAL IDENTITY DESIGN: DANIEL MACHADO
BRAND STRATEGY: RODRIGO RODRIGUES & SOFIA PONTIFEX
